Brandwatch is the world leading company in digital consumer intelligence. We help over 2,000 customers worldwide to make sense of the vast amount of digital information that is created and shared online by consumers. Our clients include the world’s biggest brands and agencies including Nestlé, Henkel, Unilever. They rely on Brandwatch tools to make insightful, data-driven business decisions.

While Brandwatch Consumer Research, our flagship platform, can process all kinds of data side-by-side, we are best known for our capabilities in making sense of the voices of billions of people through analyzing sources like public social media posts, consumer reviews, blog posts, and news articles. With the Brandwatch Data Upload API you can also upload any text-based first party data (i.e. customer service logs, consumer panel results, etc.) to monitor all your consumer interactions in one place.

Brandwatch has recently been acquired by Cision and now offers a suite of embedded solutions for a 360° view of your brand.

Brandwatch and Falcon.io merged in June 2021 to form an integrated social business that is part of the Cision family. Together, they offer a complementary suite of best-in-class solutions that enable smarter decision-making and streamlined workflows at every customer touchpoint. Their products and services combine social, online, and digital marketing intelligence to inform winning, data-driven strategies.

Brandwatch is the world's pioneering digital consumer intelligence suite. It includes the core AI-powered consumer intelligence and reporting platform, Brandwatch Consumer Research, and leading content marketing platform BuzzSumo. Brandwatch offers Onboarding, Customer success, Education, Training and Research services in English and German.

Falcon.io is an industry leader in social media suites and offers an integrated SaaS platform for social media publishing, engaging, listening, advertising, analytics, and benchmarking.